I'm a Lead UX/Product Designer with 10+ years of experience leading and helping teams to discover, define, design and deliver innovative customer experiences within complex workflow and analytics products, primarily in the insur-tech space.

I've held roles in software quality assurance, business analysis, and product management, making the leap to user experience after being asked by a previous company to run a usability lab at their client conference. This exposure to user research was formative, helping me to realize how exciting it can be to practice evidence based iterative design.

I’m energized by creative problem solving and design thinking practices, and I believe the best solutions are found in teams where mutual respect, growth mindsets and collaboration are prioritized. My personal approach to design is rooted in Lean UX, as I aim to help teams achieve a balance between iterative discovery and development without ever sacrificing the best possible user experience.
What I bring to my teams

🧠 Product Strategy
Leveraging years of product management experience to help define pragmatic product roadmaps and realistic KPIs that tie back to company objectives.
⚛️ Systems Design
Experienced in defining, documenting and extending robust component libraries and design systems with atomic design principles at their core.
⚡️ Rapid Prototyping
Bringing concepts to life by using an array of design tools and platforms to quickly align teams on a direction, start gaining insights from users and iterating through their feedback.
📊 Web Analytics Expertise
Partner with software engineering to define and capture baseline UX metrics for new products, and ongoing analysis of live products by define user funnels, conversion goals and in-app user surveys.
🦾 Inclusive Design Principles
Deeply held belief that designers are responsible for making web experiences accessible to everyone, which means going beyond basic color contrast requirements to consider content strategy, assistive technology support, and inclusivity personas as part of the design requirements hand-off. 
Certifications
UX Certification
Accessibility: How to design for all
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